Jewellers' Network

Who are you doing business with?

Doron-diamonds-article-jewel-trader-jewellex-edition

If there’s one lesson I’ve learned in my life, it’s that the most important element in doing business, is who you’re doing the business with.


The opportunity may look great, the numbers interesting, the product exciting but if the people you’re getting in bed with aren’t the right kind of people then you’re guaranteed disappointment.

I treasure relationships that are open and honest, where the contracting parties commit to a relationship of keeping the others interests at heart. These are the types of relationships that also bear the most fruit over the long term.

I’m talking about employees, employers, customers and suppliers. I’m talking about people honoring their word and their commitments and not behaving like cowards when times get tough.

We have always adopted this at Doron Diamonds when it comes to relationships with our customers, our suppliers and our staff. As such we have a name in the industry synonymous with integrity and with a desire from customers and suppliers to enter into business relationships and transact with us.

I am so happy and proud to be back leading Doron Diamonds with these strong principles at the core of what we do and how we do it.

I’m equally proud to welcome Josh Segal to the growing Doron Diamonds family. With 18 years of experience in fine jewellery but more importantly in building the kind of relationships we treasure, he is an incredible asset to the business.

Look out for our newly launched exclusive fine jewellery collection or give us a shout and we’ll come and show it to you. We’ve also increased our offering in loose diamonds and gemstones so call the office (011 334 7228) and let us help you fulfill your requirements. October is a very exciting month for us with an exciting new stand at Jewellex as well as a brand new modern office in Rosebank and we look forward to meeting you at both.

We will always strive to be the best in service, to be price competitive, to provide the quality levels you require but most of all, when you do business with us, you do business with a partner who has your interests at heart. A partner who wants both parties to succeed and profit out of the enterprise or opportunity at hand. A partner who wants to have a long-term relationship instead of short – term profits.

We look forward to partnering with you – TOMER DORON